Performance
The marketplace giant Amazon offers retailers an incredible number of ways to promote their products. But it's not always easy to keep track of all the different campaign types, features and rules. Here you will find a pool of know-how, exciting facts and some helpful tips for your performance marketing on Amazon.
All performance posts:
A/B tests on Amazon - requirements, implementation and evaluation
- If you talk to colleagues in the online marketing consulting field these days, you will inevitably hear the term A/B testing. True to the motto "test, test, test", so-called "spilt tests" are attempted,
Amazon account suspension: What to do?
If your Amazon account is suspended, you lose all selling rights. This means that as a seller you lose the right to sell your products on the marketplace.
Amazon's Choice Badge
Amazon's Choice: How to get the badge for your product. If you scroll through the search results on Amazon, you'll notice some products that have a badge next to their product image. In the case of the
Negative product targeting in automated campaigns
Negative product targeting Negative product targeting makes it possible to specify negative ASINs in automatic campaigns in order to refine the campaigns. Because by excluding unwanted targets and products.
Shipping methods on Amazon
1. what are the shipping methods on Amazon? Almost 3 million sellers sell on Amazon marketplaces around the world. In Germany, over 240,000 sellers list their products. Each
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